Advertising and promoting Essay Example | Topics and Well Written Essays - 1500 words - 1

Advertising and promoting - Essay practice sessionBrochures earmarks for a lot of information to be passed by, they be easy to fold and pass around. Many back end be created at the same time and provide for large coverage without being bulky. Direct send out gives promotion a sense of personal touch. Mail can as well as be customized for different pack accordingly so as to meet their needs and motivate them. Newsletters provide for all useful organizational information to be communicated fully, Newspapers and newsletters also provide a great coverage of people. Posters and bulletins as well provide means to reach to the consumers. However they are often not paid attention and are legal when you place them strategically where the customers are equivalently to see them and notice them. Posters should also be kept tidy and made attractive to be noticed. Social networks that involve discussion groups are effective methods of promoting products and advertising them. The brothe rly network is cheap to operate with and genuinely fast media. It would involve sites like Facebook and personal of company blogs and websites. telly can be quite expensive, it is however very effective medium as it reaches a very extensive population and gets popular with time. Radio on the other hand is also effective as a tool of advertisement it reaches a good population. Even so, it is hard to put down the opthalmic content of an ad on intercommunicate and therefore it is useful as a first point of reference of communication before consumers have to get on to the actual written form. This reduces on the effectiveness of the communicate medium. All in all they are much cheaper compared to television ads. To pull through with an advertisement on an environmental friendly car it is important to consider a combination of certain(prenominal) forms of media which would include brochures and the radio media. It is important to obtain good representation of the car on the paper and provide with all the relevant information about it the brochures are effective since more information and actual drawings of the car can be availed. The next step is to find a good distribution plan that could involve supermarkets and firms offering those brochures. To set ahead a new brand of Ferrari would require a technique of advertisement that would reach a certain population of car lovers. telly ads are useful for a certain period since car brands are majorly an interest to the general public. The companies newsletter provides useful information that is normally updated on a regular basis. Television adverts are useful as well in letting the public on new models since companies like Ferrari are already at a high point in the industry and the main advise is to maintain an image than create one. The company could use a mix of most of the media techniques. It could also structured web pages and the actual Ferrari website. The internet advertisements not only aloe for the public to view the models available but also purchase them. The website is especially useful since it allows for a global platform and market. The companies promote themselves by allowing for buyers overseas to site and do transactions online and by delivering the products as per the agreements. This way the companies gain loyalty and trust from other countries. The political relation is also supportive of exportation transactions since it gains from it by taxation during foreign exchange. The image of companies like Fe